Find SoBe Tan

One studio, Miami Beach.

Our flagship has been on Arthur Godfrey Road since 2000 — five minutes from the beach, two from the Roosevelt's lobby. More cities on the way; sign up below to hear about them first.

Miami Beach · Flagship

SoBe Tan · Arthur Godfrey Road.

Address762 Arthur Godfrey Rd
Inside The Roosevelt
Miami Beach, FL 33140

HoursMon–Sat · 10am – 7pm
Sun by appointment

Phone (786) 326-2015

Email hello@sobetan.com

What to expect

Five minutes in the booth or ten with a technician. The same six-ingredient formula we sell online, custom-blended for your tone. Walk-ins welcome when the chair's open — call ahead for guaranteed slots, especially Thursday–Saturday.

Book in Miami Get directions

Coming next

More cities, coming up.

We're scouting our next studio location. Drop your email — you'll be the first to hear which city, and the first to book a session when it opens.

Visit FAQ

First time at the studio?

Do I need an appointment?

Not strictly — walk-ins are welcome when the chair's open. For guaranteed availability (especially Thursday–Saturday), book online or call ahead.

Is there parking?

Metered street parking on Arthur Godfrey Rd. The Roosevelt has a small lot — first-come. Public lots one block north on 41st Street.

What should I wear in and out?

In: anything comfortable — we provide disposable thongs or you can bring small dark underwear. Out: loose, dark clothing. No jeans, no tight leggings — they can affect the developing tan. Flip-flops, not boots.

How long does it take?

Booth: about 5 minutes. Technician airbrush: 15 minutes. Budget 20 minutes total including check-in and dry-time before you leave.

Do you tan kids / teens?

Teens 14+ with a parent's signature on the consent form. Under 14, we politely decline — DHA application isn't recommended for younger skin.

Can I bring a friend?

Yes — bring as many as the chairs allow. Members get two guest passes per month (a friend's first booth visit is free).